Some of the comments about Apple’s iPad, now in its second release, sound a bit like what people were saying 25+ years ago about the Macintosh. “Not ready for the office,” say some. “A toy,” others chime in. We’re here to tell you that iPad rentals are not just big iPods – they are ready to help you work, right now, if you know your way around the device. Here’s a good place start…
Already ready to rock in business
Businesses have adopted e-readers quickly, and the iPad is an e-reader on steroids. If only for its ability to offer up reading materials such as magazines, books, newspapers, manuals and other information, it’s a must-have. At least some of the field personnel that once had to tote heavier tablet PC rentals or even full-size laptops (which still have their important uses) can now carry service libraries, support materials, special apps and even video tutorials on a much lighter iPad.
Creating, revising and then making presentations is a core business activity, and marketing mavens and sales pros already love the iPad. With a simple adapter or even wireless protocols you can stream your iPad materials to LCD monitor rentals at meetings or conferences. You also have a “portable presentation” right on the iPad for presenting to individuals or small groups and, yes, the speaker is loud enough for everyone to hear.
Good tools now, great ones coming
Apple has already released a version of its productivity suite, iWork, for the iPad. It is a challenge to create your best work on a 9.2 inch screen, but you can easily edit and display documents created in iWork’s modules (Numbers for spreadsheets, Pages for word processing, Keynote for presentations). There are tens of thousands of other apps, too, among which are a growing number of solid business programs. However, there is not yet a “killer app” for note-taking, and Apple did not build handwriting recognition into the iPad.
Whether or not software alone will bring handwriting recognition to the device remains to be seen, but there are already plenty of note-taking apps, even some “blank page” apps allowing on-screen drawing and writing. You are advised to get a stylus with a fine point if you intend to use your iPad this way, as “fingertip script” is big, clunky and hard to read. You can get voice-memo recording apps, too, but if you intend to do a lot of audio recording, CRE’s digital recorder rentals will help you reserve iPad storage for other important things.
Video calling, first-rate GPS, handwriting recognition, versions of leading office programs – the future is looking bright for the iPad, even before the release of the iPad 3 in another year or so. Call or e-mail an expert Account Executive and find out how the iPad can integrate into your unique workflow. If you know what you need, iPad or otherwise, use our handy Quick Rental Quote form.
Rumors encircle Apple like moths surround a flame, and you’re well advised to ignore most of them. Recently, however, the Wall Street Journal put its imprimatur on a story coming out of China about the new iPad. WSJ reporters discovered that China’s Hon Hai Precision Industry Co. – “Foxconn”, the well known trade name under which it builds various Apple devices – is already assembling the second-generation iPad.
Retina Display technology a no-show
With a faster processor, at least one built-in camera (likely the same as on our MacBook Pro rentals) and a thinner, lighter form factor, the iPad 2G (it probably won’t be called that) fills in many of the blanks in the original product. One feature that Apple fans hoped for, the Retina Display technology that makes the iPhone screen so magnificent, did not make the final cut. It is likely that the component cost was too great, as the iPad already commands a premium price between $499 and $829. New pricing has not been set.
There will also be more user memory and more potent graphics processing, WSJ reported. In addition to direct channels and CRE’s own ever-popular iPad rentals, the new model will be available from Verizon Wireless and AT&T. Sprint and T-Mobile are left out in the cold, at least for now, while the Apple-approved carriers hope for a repeat of iPad 1′s astonishing success, a 10-month sales tsunami that pushed Apple into the #1 PC maker slot for the year 2010. For wireless carriers, of course, tablets are becoming an important alternative means of selling profitable “data plans.”
Apple is booming
Since its April 2010 release, the iPad has sold 14.8 million units, and Apple’s most recent financial results (for the quarter ending in December) show the device accounting for 17% ($4.6 billion) of the firm’s $26.74 billion in quarterly revenue. That sales figure, by the way, is up 70.5% over the same period last year, while profits, at $6 billion, are up 77.7%. It won’t be long before iPads account for more Apple income than Macintoshes.
Industry watchers expect the revamped iPad to debut by summer 2011 with a price range paralleling the current line-up (with the original iPad becoming the “budget” model, perhaps?). Technology analysts at Piper Jaffray & Co., a leading international investment and securities firm, estimate that Apple will move 27 million iPads of both generations in 2011, while other observers say the Cupertino company could sell as many as 35 million units.
At CRE Rentals we stay abreast of the new technologies and techniques that make you more productive, no matter what “the economy” does. We make these tools available as rentals to spare you the endless expense of buying leading-edge equipment (while sparing Mother Earth another truckload of e-waste). Call or e-mail an experienced Account Executive, or use the Quick Rental Quote form. We’re ready to go if you’re ready to grow!