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Top 10 Common Sense Cost-Cutting StrategiesAugust 26th, 2010For any type or size of business it’s always the right time to cut costs. Mobility and Distance Costs 1. Maybe all of your sales calls don’t have to be done in person. Web-based videoconferencing and software like Microsoft Office Live Meeting allow you to make presentations online. Webcams are quite inexpensive compared to travel costs, by plane, train or car. 2. If you exhibit at trade shows and conferences, why pay for transportation or shipping when you can get all of your plasma rentals and other convention rentals from CRE? With locations in many cities, we can get what you need to any location, set it up and tear it down when the show’s over. Consider the same sort of just-in-time strategies in other operational areas of your company. Employees and Management 3. Cross-training employees saves money in several ways. Instead of paying for expensive temporary help when employees are out, the less-costly alternative is cross-training employees so staff can move into support roles when needed. This is common practice among the creative pros that use CRE’s Mac Pro rentals, who know that “the show must go on.” 4. Increased efficiency is always a money-saver. Give your employees the business and software training that makes them more effective. There are loads of free training programs on the Internet, but you can also combine one good teacher with a room full of iMac rentals and educate your employees yourself. Services and Utilities 5. Do a regular review of your core business expenses, the necessities. One example: Today’s many VoIP (Voice over Internet Protocol) services have reduced phone costs dramatically. Do a complete comparison of ones in your area. 6. Online faxing reduces the number of phone lines by using Web-based fax services instead of fax machines – which will also save you money on paper, ink, toner, electricity, etc. 7. Whether you’re in a home office or corporate office setting, you can work with your power company to reduce heating and cooling costs. There are a lot of options you may not know about, starting with a free energy audit. Technology 8. Every company has a Web site now. Hosting costs vary widely, and quality does not necessarily track precisely with pricing. Some so-called bargain hosts boast better offers and uptime statistics than some expensive ones. 9. Consider a “combo” communications plan. As with home service deals, business packages can offer great value. 10. Think creatively and consider every alternative to a purchase. One of the great things about CRE’s computer rentals is that you always work with the current state-of-the-art equipment, without having to tie your money up in a purchase. Do a little creative (and critical) thinking and you can make an immediate, lasting impact on your expenses. You will also help promote efficiency in general when all employees, whether two or 200, follow your lead into this new, improved mindset. CRE’s constant mindset is to be ready with the solutions you need for the obstacles you face. Contact an experienced Account Executive or fill out the online Quick Rental Quote and we’ll put our expertise to work for you. Trade Shows in September: High-Tech to Bike-TechAugust 12th, 2010Oracle OpenWorld
For years, CRE has been providing solutions for presentations, breakout sessions, networking and everything else you need to do at conferences. We have Oracle OpenWorld plasma rentals for dramatic displays and signage if you will be exhibiting, and tablet PC rentals to ensure your conference team captures all the information your firm needs. Our wireless gear will help you take control of session notes, manage downloadable conference materials, save prospects’ contact information – and get maps to find your way around The City by the Bay if you don’t know the lay of the land. Oracle promises “five days of education,” with insights and connections that will “transform your business.” Don’t miss it! Interbike 2010
If you’re exhibiting at this year’s show, CRE has special Interbike plasma rentals to help you make your best impression to buyers, first-tier retailers and product experts from around the world. Get some laptop rentals and you will be equipped to fill an array of monitors with your PowerPoint presentations, Flash animations and digital signage to make booth your a surefire hit. Make sure your team members have the tools they need to interact with the hundreds of journalists expected at the event, like digital recorder rentals for audio notes and office equipment rentals to print, fax or copy press and marketing materials. Whatever you need to succeed at this important venue, which is co-located for 2010 with the Health and Fitness Business Expo, CRE has it, ready to go. Digital Video Expo 2010
The 2010 event dedicates more hours to “show-floor time,” scheduled and ad hoc meetings for building newpartnerships, hands-on product demos and educational sessions right on the exhibit floor. Representatives from the leading publications, blogs and Web sites in the digital video marketplace will cover all that’s new and exciting in videography, broadcasting, digital video, TV and film, computers and display technology. Last year’s Digital Video Expo 2009 made a big upgrade by moving to the state-of-the-art Pasadena Convention Center, a comfortable and classy destination for So Cal’s (and the world’s) legions of digital pros. Among the top focuses this year is networking, so consider both presentation technology (LCD monitor rentals) as well as two-way technology like interactive kiosk rentals that can both make presentations and capture prospects’ contact information. Whatever event you are planning to attend, and whatever you need to accomplish, CRE is ready to support you with a iPad rental or a thoroughly outfitted exhibit area. We’ve got you covered from iMac rentals for your digital control center to audio visual rentals for making a powerful impact. Contact one of our experienced Account Executives today and see what kind of power and control CRE can put in your hands for conquering a convention or two. Event Planners Using “Speed Dating” TechniquesAugust 10th, 2010Participants continue to report that some of the most animated discussions and valuable education at conferences take place during meals, breaks, receptions and other unstructured time. Taking a tip from the growing popularity of speed dating, some conference organizers are getting good results from integrating these accelerated “structured networking times” into the event schedule. In his book Participatory Workshops, Robert Chambers presents the notion of “the buzz,” where participants are invited by speakers and session leaders to “take five” and chat with their neighbors about whatever has just been presented. This simple “learning by talking” approach is based on observed human behavior – like watching conference participants stuck in long, boring speeches champing at the bit to get out to the hallway and talk! (You should consider one of CRE’s digital recorder rentals to capture all the brilliant repartee you’ll find there.) Speed mentoring
Then, the groups stood at different sides of the room, and the inexperienced managers chose veteran partners for a discussion. After 10 minutes, right on signal, the groups would rotate into new combinations of discussion partners, with five of these rotations producing an hour of what most participants described as incredibly useful interaction with excellent results. If you equip your conference team with tablet PC rentals, they could document every mentoring session easily. Or consider polling the audience with an audience response rental to find out what they would like to discuss. Breaks and breakouts? The great thing about this kind of conference model is that it is quite flexible. One possible version of it could reverse the usual keynote/breakout formula where long speeches are followed by quick breakout sessions. In this model, the speechifying would be kept shorter and punchier, and the breakouts may be a bit longer but well paced to keep up the interest and the momentum. With audio visual rentals and plasma rentals and everything else you need for a great breakout session, CRE could help you organize a very successful speed learning conference. You could also introduce elements of the speed methods into your breakout session even if you are at a “conventional convention.” There are lots of ways to leverage these new approaches to learning. CRE has experience in strategizing and equipping companies to host conferences of all sizes, or outfitting you for exhibiting or leading breakout sessions. With everything from self-service interactive kiosk rentals to all varieties of computer rentals, CRE’s got you covered, A to Z. Call or send an e-mail to an experienced Account Executive, of fill out the Quick Rental Quote form, and we’ll help your event be a success. It’s San Diego in August for Three ConferencesJuly 20th, 2010SPIE Optics + Photonics
Interactive poster sessions, as well as group discussions focused on specific technical topics, enable you to join your peers and colleagues in delving deep into important subjects, and are open to all paid attendees. Wi-FI laptops or tablet PC rentals may be just the ticket for your conference team, whatever your goal at the conference. There will also be general admission and invitation-only admission to various social, networking, professional development, student and SPIE membership events, where digital recorder rentals might come in very handy. If your goal is to spread the word on your own product or service, presentation aids like plasma rentals are easily arranged. If you want to capture contact information and develop prospects, you might avail yourself of CRE’s interactive kiosks, now with 17-inch touchscreen interfaces. Whether bringing a message, gathering information or both, CRE can equip you to succeed. ASR Access
ASR Access features range from a fashion show and centralized lounges to business seminars and places where you can meet, network, make buying decisions and gain valuable insights. Whether you need a full-size exhibit space with plasma rentals, or some audio visual rentals to lead a breakout session, CRE is prepared right now to prepare you right. CLASS@ASR runs concurrently with ASR at the Convention Center with over 100 designers that cross over from surf/skate lifestyle lines into the prestigious fashion market. Also staging across from ASR in the Petco Park parking lot is Crossroads, committed to the independent nature of skateboarding culture and a uniquely relaxed format. It’s almost like three conferences in one, but if you get the right convention rentals from CRE Rentals it can be one big success. NACDS Pharmacy & Technology Conference
To reach the decision-makers of over 130 retail companies – chain drug stores, supermarkets and other mass merchandisers with some 80,000 retail outlets and $200+ billion in annual sales of prescription medicines, OTC preparations and home healthcare goods – the dramatic, colorful plasma rentals still cannot be beat. If you will be having key meetings with others in the exhibit area or the “Meet the Rx Market” sessions, consider outfitting your team with laptop rentals. No matter what you need to accomplish at one of August’s San Diego conferences, CRE is here to help. Whether you’re attending, exhibiting or both, we have the hardware, software and know-how to make your presence a success. Call, send an e-mail or fill out our Quick Rental Quote form and let our experienced Account Executives help prepare you for a successful conference (or two, or three). 5 Great Ideas for Green Meetings & EventsJuly 8th, 2010
1. Deploy lightweight booths 1. Deploy lightweight booths You certainly don’t need to gut your marketing budget because of a recessionary economy, and it’s not wise, anyway. A new generation of lightweight booth designs can save you a bundle in shipping (and associated fuel costs and carbon footprints). New wrinkle-resistant fabrics, or plastics made from over 80% recycled material, are stretched over recyclable aluminum frames, allowing different panels to be swapped in and out to create unique looks at various events. New retractable banner stands take the same approach, and are easy to set up, recyclable and all of 10-15 pounds in weight. 2. Minimize paper, maximize wireless Literally tons of paper are used for meetings and conferences so much that even state agencies (like the State of Virginia) are getting involved by certifying convention centers as “green.” The overriding goal is to minimize paper use as much as possible, by making online registration the preferred method for signing up, and delivering program materials via PDF downloads and other eco-friendly means. Convention centers are rapidly deploying wireless networks to capture more business, and exhibitors of all sizes are prepared to distribute even post-conference materials by download rather than in printed form. 3. Coordinate transportation Even when a conference is held in a single location, attendees should be encouraged to carpool, walk and use alternatives to single-passenger cars. Exhibitors who use CRE for convention rentals do not have to transport any equipment to the site, as CRE can take care of delivery, setup and breakdown in most cities. Conference managers may be able to strike a deal with local public transportation agencies for discounted passes, and simply providing rate and fare information has been shown to increase the use of public transportation and cooperative carpools by conference participants. 4. Review food services If food preparation is part of the plan, reusable dishes, flatware and glassware should be considered in place of disposables, as the American Chemical Society included in the municipal plan it did for Boston. Unserved food portions are often overlooked in planning, and last-minute notions of distributing them to food banks or missions will not pass muster with most municipal, county and state food handling laws. Check on food-handling regulations, federal and state, and remember that unserved portions must be kept separate from food waste. 5. Cultivate a green mindset Conference participants, from presenters to exhibitors, should all be encouraged to cultivate an attitude supporting reduced waste and increased recycling. Green events do not happen automatically, but through careful planning and the cultivation of a take-charge, can-do mindset. You are doing the right thing ecologically and, even better, you are saving some green while you’re acting green. CRE can help, since we are convention experts as well as the premier source for the computer rentals, large monitors, audio-visual equipment and plasma rentals that will make your exhibit a success. Call, send an e-mail or fill out a Quick Rental Quote form and an experienced Account Executive will be on the job for you right away. July Trade Shows: Comic Books, Chips, GraphicsJune 29th, 2010
From a massive inventory of audio/visual equipment rentals CRE can assemble just the right package for your booth and/or breakout room. CRE has it all, from simple mixers to complete sound reinforcement packages, to reach people’s ears, and the full range of plasma rentals, up to 61” in size (diagonal measure), to capture their eyes. If you need an entire breakout room package, CRE has years of experience at SEMICON events and will deliver, set up and pick up your rentals in strict accordance with conference guidelines. Our veteran delivery staff, plus 24/7 tech support, make CRE the number one choice for all your SEMICON needs.
CRE’s Comic-Con rentals run the gamut from exhibit booth necessities to breakout room requirements. CRE has a long history of supporting exhibitors, small and large, with everything from Comic-Con plasma rentals for exhibit booth displays to large-room solutions for breakout sessions, as well. A session package may include wireless mics, powered speakers and/or other audiovisual rental technology that CRE can provide.
CRE’s SIGGRAPH plasma rentals provide an effective means of grabbing attention for your booth, while interactive kiosk rentals act like extra team members, since they can be set up in high-traffic areas to present product demos and collect contact information from interested parties. In addition to the technical programs, SIGGRAPH has numerous display areas (”installations”) that provide close-ups of the latest digital art, offer hands-on opportunities for creative collaboration and focus on new, emerging technologies. Whether you’re exhibiting or attending (or both); a small firm needing a few MacBook Pro rentals or a media company contemplating a video wall; a graphic arts studio or inventors of a new, improved drawing tablet for computer-based art – whatever you want to promote, discover or share at one of July’s hot-as-summer trade shows, CRE is the conference expert you need on your side. A call, an e-mail or our Quick Rental Quote form is all it takes to get us working on your booth or breakout session plan. Interactive and Collaborative Tech ToolsJune 10th, 2010In every phase of your business now – from marketing and prospecting to R&D, from attending trade shows to exhibiting and making presentations at them, as well – you can avail yourself of today’s potent interactive and collaborative technologies. With wireless mobility and real-time connectivity come faster product development and better feedback from clients and prospects, which is good no matter what industry you’re in. CRE can help you leverage this technology to great benefit, no matter where you are or what you are doing. Apple’s iPad has been getting a ridiculous amount of press, but precious little has been said about serious, productive uses (even in our own first look). Its size, about midway between a smart phone and a netbook, means it has enough screen real estate to do real browsing, writing (with a nice on-screen keyboard or a Bluetooth wireless one), reading and document handling (PDFs, photos, video, etc.). With WiFi-only and WiFi-plus-3G connectivity, you can stay in touch with one, two or 200 colleagues, customers, clients and/or coworkers, wherever you are, to accomplish pretty much whatever you need to do. When the “excitement of the new” wears off, the iPad should be standing tall, regardless, as it really can be a great tool for you, as Adobe proved this week with its release of iPad-specific publishing tools. Tablet PCs running Windows have been around forever, it seems, and have been refined over the years. It can be argued that the humble tablet PC was a precursor to the iPad, as it combined Wi-Fi, handwriting recognition, a good bit of audio-video capability and ease of use in a mobile (if not pocket-sized) form factor.With CRE’s tablet PC rentals, conference teams or salespeople can run PowerPoint presentations, maintain contact with headquarters, stay abreast of breaking news or take handwritten notes. On site or on the go, a tablet or pad can be a true collaborative tool. Although Windows tablet PC’s typically run a special version of Microsoft Windows XP, CRE can configure your tablet PC with the ever-popular Microsoft Office, or even the Ubuntu version of Linux. CRE features award-winning tablets from Motion Computing, which can also run Windows 7 if you’re a Top Geek, like the fellow in this YouTube video.
Despite CRE carrying a number of interactive, collaborative devices, our When it comes to helping you meet the challenges of today’s marketplace, whether it’s with a number of iMac rentals for post-production or some audio-visual rentals for that conference or presentation, CRE Rentals is ready to help. Send an e-mail or make a call to our experienced Account Executives, or fill out our Quick Rental Quote form, and we will get you “interactivated” and “collaborational” in no time. Technology News: Gaming Gadgets, iPad Knockoffs and Telephoto PhonesJune 3rd, 2010Gaming gadgets coming to E3 It was at the 2009 E3 trade show, one of many annual events for which CRE does convention rentals, that Microsoft announced an add-on to its Xbox 360 gaming console, code-named Project Natal. (You can read about the upcoming 2010 E3 confab right here.) Instead of using the notoriously complicated Xbox controller – with a dozen buttons, double joysticks and thumb confusion for all but diehard users – gamers will now interact with the console via a new device. The attachable extra has a motion-tracking camera and specialized sound sensors that enable it to recognize faces, detect/interpret motions and obey voice commands. The Xbox Live service is a portal that connects to content from Netflix, among others, making the Xbox a game console that streams media – or is it a media server that plays games? You decide. iPad Knockoffs: The big names jump in
Now, some of the first non-Apple (and non-clone) pads even lacked touch-screens, but others (like Augen’s) had decent specs and build quality. Now the big boys have jumped with both feet into the growing market. WePad (”we” as opposed to “I,” get it?), ExoPC, LG, and ASUS have all released new “pen and finger computing” devices (Bill Gates’ preferred terminology) in just the last few weeks. Some firms, like MeeGo, are concentrating on the operating system (OS) for these devices, and licensing the software to various other device makers. This tech niche should stay hot right through the holidays. Cell phone camera optical upgrade
It doesn’t matter what creative, administrative or production-related snag you’ve hit, CRE is your designated high-tech solution center. Send an e-mail, make a call or fill out our Quick Rental Quote form and we will have your rental solution ready in no time. June Trade Shows: Automation, Entertainment and MoreJune 2nd, 2010Design Automation Conference (DAC) The 47th Design Automation Conference (DAC) is set for June 13-18 in Anaheim, California. DAC is the world’s premier technical conference and trade show covering electronic design and design automation. It is where the many members of this technological niche gather to learn, network and conduct business. CRE can help you stand out in this milieu, as we are intimately familiar with it, providing more rentals to DAC exhibitors than anyone in the business. There are a number of different ways to showcase your company and your product, from the exhibit/suite space and the IC Design Central Partner Pavilion to special promotional opportunities and scores of customer meetings, Exhibitor Forum Presentations and social functions. From plasma screen rentals displaying your company presentation in the exhibit area, to all the audio-visual rentals you need for breakout sessions, CRE can get you set up for success. Whether you’re leading a workshop or making a special invitation-only presentation, CRE has the projector rentals and every other presenting aid you need to keep your audience focused. To “stir the pot” and get the creative communication flowing, DAC increased the number of User Track sessions, workshops, discussion panels and co-located events. For electronic design and design automation, DAC is definitely the place to be.
The Electronic Entertainment Expo (E3) is the world’s premier trade show for computer and video games, plus related products. It is being presented in Los Angeles on June 15-17 by the Entertainment Software Association (ESA), the U.S. group that supports the business and public affairs needs of member companies that publish games for video game consoles, personal computers and the Internet. With such members (and 2010 exhibitors) as Activision, Microsoft, Electronic Arts, Sega, Sony, Disney, LucasArts Entertainment, Nintendo and Warner Bros., the E3 will doubtless be full of new product releases for the 2010 holiday buying season. In addition to leveraging both presentation and info-collection tools – from mac rentals to interactive kiosks – a conference team would be right in the spirit (and the “spec”) of the event by getting some high-end desktop rentals and hooking these gaming-grade PCs to some nice, big, bright monitors (LCD monitor rentals or the ever-popular plasmas). What better way to hawk your visual wares than to make a bold visual statement? But remember, too, that a big part of the thrill in electronic gaming is from the “sound design” – not just the composed music, but the tight, story-enhancing arrangement of crashes, booms, glissandos and orchestra hits that give life to the animation and action. So some capable, decibel-bangin’ audio-visual rentals would combine with your big screens for a dramatically effective company display. CRE really does know how to make your E3 appearance a hit. Cisco Live 2010
Various Super Sessions will highlight how Cisco works with its partners to advance technology and deliver innovative solutions, while you can capture contact info from the swarms of sessions participants as they pass by one of your interactive kiosk rentals on their way to and fro. The World of Solutions Expo is where your conference team can avail yourself of plasma rentals and other tools CRE has specifically tailored caching peoples’ eyes at this event. Finally, the breakout sessions include model-specific instruction – Cisco Catalyst 3750 Switch Architecture, for instance – as well wide-ranging discussions on innovative approaches to social media and Web 2.0. CRE has long-term, intimate experience with these trade shows and can set you up to be a powerful presenter and exciting exhibitor. Send an e-mail, make a call or fill out our Quick Rental Quote form online and we will get you “trade show ready”! Plasma Rentals for May 2010 TradeshowsApril 20th, 2010Rent high-def plasma for May 2010 Trade Shows and Conferences. Web 2.0 Expo
The Web is still a powerful engine of economic growth, continuously fueled by a host of evolving business, development and design ideas that collectively fall under the umbrella of Web 2.0. The Expo features influential keynotes and speakers, info-packed workshops, an Expo show floor where your CRE interactive kiosk rentals can capture contact information from attendees of all types and the freewheeling Web2Open “unconference” and other rich, rewarding networking events. The event-wide WiFi network will allow your team of attendees, exhibitors or both to stay in touch with tablet PC rentals and leverage the network to gain even more from the event. 2010 ISRI Convention & Exposition The scrap recycling industry’s businesses, customers and vendors will be attending the 2010 ISRI Convention and Exposition from May 4-8 at the San Diego Convention Center. They will come together to define the meaning of “success” in coming years, attending workshops and general sessions that will equip them with knowledge that will be key to success in today’s, and tomorrow’s, business operations. Networking time will provide many opportunities to find new partners, clients and customers, while the largest scrap recycling equipment and service expo in the world will introduce attendees to new tools and technologies. It’s a perfect opportunity to deploy plasma rentals in a “TV wall” or set up the all-in-one computer rental with multi-touch screen for crowd interaction. The Cable Show Billed as the event that brings together “Hollywood creative visionaries and Silicon Valley technology leaders for a one-of-a-kind convergence of ideas and innovation,” The Cable Show runs May 11-13 at the Los Angeles Convention Center. The conference, presented by the National Cable & Telecommunications Association (NCTA), will touch on all the program delivery models – cable, mobile, portable content, Web – where technological advances and new business models are creating new opportunities and synergies. In addition to sessions on everything from customer service, e-care, IP (Internet Protocol) service delivery and social media, Brian Roberts, the chairman and CEO of Comcast Corp., will headline an exclusive Newsmaker Brunch on the future of entertainment. Both cable company executives and content creators attend The Cable Show, and you should consider plasma rentals or LCD monitor rentals from CRE to catch their attention at your exhibit booth. CLEO/QELS 2010 The Conference on Lasers and Electro-Optics (CLEO), held in conjunction with the Quantum Electronics and Laser Science Conference (QELS), yields Attendees from around the globe come to hear from leading authorities as well as new innovators, and this year CLEO will include emergent applications related to lasers. The event is organized into four main segments, the first of which is the conference itself. The second segment is CLEO: Applications, where the focus is on practical demonstrations. The CLEO Market Focus sessions, segment three, will be held on the exhibit floor (a perfect place for interactive kiosk rentals) and deal with commercialized applications in such fields as energy, defense, security and biophotonics. The CLEO: Expo segment, where over 300 companies from around the world will exhibit their new products and demo their latest innovations, is where you want to be equipped with CRE audio visual rentals and the biggest, brightest CLEO/QELS plasma rentals to showcase your company’s offerings. Wherever you need to make an impression as an exhibitor, CRE can outfit you just right. Call or send an e-mail to our Account Executives, or fill out the Quick Rental Quote form, and we will take care of you quickly and professionally. With CRE., you are always equipped to win. |



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