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June 23rd, 2009

DAC  – Moscone Center, San Francisco DAC 2009

The 46th Design Automation Conference (DAC) is scheduled for July 25-31 at San Francisco’s famed Moscone Center. Known as the premier show for designers of electronic systems and circuits, Electronic Design Automation (EDA) and diverse “silicon solutions,” a worldwide community comprising representatives of 1,000+ companies, universities, research groups and technology organizations attends each annual event.

Participants range from logic and circuit designers, system designers and architects, validation engineers and CAD managers to senior managers, executives, researchers and leading international academicians. Nearly 60 technical presentations will offer news of recent developments, insights into management practices and the introduction of new products, processes and technologies. Interestingly, when top firms want to outfit their booths with the most powerful presentation devices, they can work with CRE for DAC rentals.

Comic-Con – San Diego, CA Comic Con 2009

Comic-Con 2009 is taking place at the San Diego Convention Center from July 23-26, with the ever-popular “Preview Night” set for Wednesday, July 22. This is Comic-Con’s 40th birthday, so promoters promise the “biggest and best convention ever” and are commemorating the event with a new collector’s book of “rare photos and art from 40 years of Comic-Con.”

At the junction of popular culture, graphic arts, filmmaking, literature and technology we find … comic books! From its beginnings in 1970, Comic-Con has been the world’s leading “comics and popular arts convention [for] comic art, films and science fiction.” As fascinating as the graphic novels, TV shows and movies are, the technology behind them is a key focus the “efx” masters that create realistic “new worlds” with powerful computers and 3D modeling, texture mapping and animation software. Any number of Comic-Con veterans have availed themselves of CRE’s powerful workstation rentals to finish a film special effects sequence or an entire movie, just as special effects, animation industry and computing exhibitors rely on CRE for Comic-Con rentals to outfit their booths. This is a can’t-miss event for creative professionals.

NAMM – Nashville, TNNAMM Summer 2009

The National Association of Music Merchants (NAMM) is a not-for-profit association that represents the $17 billion global musical instruments and products industry. Its 2009 Summer NAMM trade show runs July 17-19 in Nashville, Tennessee, with a Pre-Show Party on Thursday, the 16th at 7pm. Some 15,000 industry professionals, from over 30 countries, attended the 2008 Summer NAMM, and the 2009 show promises to be even bigger and better.

Like last year, this year’s show—for which CRE is the official rental vendor for NAMM—will continue to celebrate and support the crucial role of community music stores. NAMM members that take advantage of the opportunity to meet with suppliers, as well as peers and consumers, will come away with valuable knowledge for positioning their businesses for successful fall and holiday sales efforts.

The fabulous NAMM University will hold free breakfast sessions on all three days of Summer NAMM.  These sessions feature industry professionals with firsthand knowledge about music products retailers and the challenges they face. Current trends in social marketing (“How Tweet It Is: Using Facebook, Twitter, YouTube and Other Social Media to Build Community and Drive Store Traffic”), as well as ways to support traditional music education, are among the many timely topics.

CRE is intimately involved in the entertainment and music industry. Everything from commercial jingles to punk rock records have been recorded on the same Pro Tools HD 3 systems that CRE rents. It is the ultimate for studio recording, fieldwork and post-production chores, as many NAMM members know quite well. They also know that CRE is the “go-to firm” for event management, A/V equipment and top tech expertise—and the message seems to be spreading!

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